He has expanded the markets in South and East of India and also established presence of Thomas Assessments in Bangla Desh and Sri Lanka. A speaker in various management meets, Prahlad's views are much sought after.
Prahlad has created and nurtured a number of ventures in Education, Children's fantasies, Leadership Development and Seed Funding. Prahlad has contributed a number of articles on Assessments, Training Need Identification and Leadership Development in business magazines and newspapers in India. He is actively involved in various industry forums like Confederation of Indian Industry (CII), Madras Management Association (MMA) and National HRD Network.
Prahlad Rao is an alumnus of the Indian Institute of Management, Bangalore.